Blue Ocean Strategy

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About Blue Ocean Strategy

What is Blue Ocean Strategy? Is your company stuck in a red ocean? To find out more about BOS,

About the Authors

Find out more about Blue Ocean Strategy authors W.Chan Kim and Renee Mauborgne,

About UCSI BOSRC

Our vision, mission, official regional represetantion of Blue Ocean Strategy.

About UCSI University

Established since 1986, UCSI University is amongst the few Malaysian private universities to offer a wide spectrum of academic studies.

Training & Consultancy

Listing of workshops, process modules, deliverables, project teams.

Affiliate Partners

Our affiliate partners.

Press Room

Press Releases, Press Kit.

Photo Gallery

Workshops, events photos.

The UCSI Blue Ocean Strategy Regional Centre Sdn Bhd (UCSI BOSRC) is an Official Representative of Blue Ocean Strategy with Exclusive Business Rights to the Blue Ocean Strategy Concepts & Brand in Malaysia, Australia, Canada, China, India, Indonesia, Philippines, Singapore, Taiwan, and Thailand.


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